Being a member from the Hong Kong Girls in Publishing Modern society, and being a marketing and advertising expert, editor and copywriter, I am normally asked to advise fellow members (and non-members) regarding how A lot they need to charge for freelance writing/editing assignments.
I usually notify them it’s not possible for me to present a definitive solution, mainly because no two assignments are the exact same, and no two freelancers are the exact same. Almost everything (properly, Just about almost everything) is negotiable.
In case you are pondering simply how much to demand for any freelance assignment any time a potential customer asks you for your estimate, you must take into account MANY variables, including:
What is the nature of your enterprise romance Using the consumer? Have they been a faithful, eay-to-get-alongside-with customer for a long period, or this a one particular-off assignment with a new customer?
What is the mother nature in the assignment? Has the shopper briefed you Plainly about the things they suggest by “copywriting”, “editing”, “proofreading”…? (For instance, when a shopper asks you to “edit” some textual content, do they be expecting only a cursory spell-Examine; correcting the grammar/model/punctuation As outlined by a presented design handbook; making sure consistency of style/layout/spelling/punctuation and many others from a single chapter to the subsequent; commenting on the particular material and logic from the piece; point-checking; figuring out and correcting any issues with the political correctness and cultural appropriateness of the textual content; generating the textual content much more persuasive from a promoting viewpoint; marking it up to the graphic designer, or what?)
Is the client accustomed to dealing with freelancers, or will You will need to invest many time and energy educating them about the process?
How sophisticated may be the get the job done?
Will You will need to do loads of exploration?
Just how long do you think that it is going to consider you to complete the assignment?
How urgent would be the deadline?
How seasoned are you presently?
How much income Would you like/require to make?
How desperately Do you need/want the function?
Is freelance composing/enhancing your entire-time business enterprise or just a little pastime?
How desperately does the consumer want/need to have you?
Just how much could be the do the job (or relatively the outcome of your respective work) value into the customer?
Has the consumer paid out your past invoices promptly?
How much does one such as this consumer? Would be the men and women uncomplicated and enjoyable to operate with, or are they really hard-ass negotiators who desire 17 rounds of revisions? Are they properly organised? Tend to be the traces of communication and accountability Plainly described?
Would be the consumer anticipating you to definitely be out there Any time they want you, at brief notice (indicating that you’ll have to forgo chances with other clientele)?
Just how much have you charged them before?
Do you want to model your self as “The most affordable available in the market”, “close to about the middle” or “Rolls Royce”?
Do you may have exclusive techniques and expertise that no-just one else can give?
Will the client provide assist/means, i.e. will you need to do the do the job of their Business, or in your own dwelling/Business? Will they supply secretarial support, use of a photocopier and cell phone, meals…?
How long is this offer more likely to previous? (1 7 days, six months, 10 a long time?)
How many rounds of revisions will you involve in your quote?
Exactly how much do you think that the shopper is ready/in a position to fork out?
Has the client specified a finances for your assignment/task?
Will be the customer a major multinational organization, a a person-individual small business, a small community charity…?
Will there be any out-of-pocket expenditures? Will you soak up All those expenses by yourself or will you Invoice the consumer further for reimbursement of Those people expenses?
If the job is always to edit some existing textual content, how fantastic/lousy is usually that text? Was it written by a local speaker with the language?
Do you plan to demand because of the phrase, from the page, via the hour, because of the task…? A month to month retainer? A share of income or profits?
Exactly what is your bottom-line, non-negotiable minimum amount payment?
Is that this the correct customer/assignment for you personally? Will it match your skills, track record and values?
How much do You think that you happen to be truly worth?